by Jeremy | Jul 31, 2026 | Real Estate Technology
Online leads go cold in their first ten minutes because of how you route and notify them, not because the leads were bad or your agents are lazy. Fix the routing and the exact same leads, from the exact same sources, close at a different rate. I’ve spent 22...
by Jeremy | Jul 31, 2026 | Real Estate Technology
Most CRMs sync from an IDX feed instead of pulling directly from the MLS, so status changes arrive late and every incomplete sync forks a new contact record instead of updating the one you already have. That’s why your CRM still shows a listing as active two...
